Digital Content Management and Strategy
for Web and Social
Hi, I’m Lisa!
Welcome! Whether you are managing a website or migration/upgrade project within a large enterprise, or you’re running a small business and need help with your online presence, I can help.
I’ve been a web content manager for large, regulated corporate sites for over 20 years, and I’m a small business owner, too. I can handle the heavy digital lifting for you, so you can offload the chaos and focus entirely on running your business.
Services
How can I help your organization?
For Enterprises: High-Scale Contracting
On-demand digital leadership to safely manage complex, multi-stakeholder projects.
Content Migrations
Webpage Review and Optimization
Architecture and Taxonomy
Content Workflows
CMS/Platform Admin and Training
For Small Businesses: Strategic Consulting
Expert guidance and execution to establish and grow your online presence.
Social Media Strategy and Management
Content and Copywriting
Small Website Design
Working with me
Simple, collaborative, and reliable
1 - Discovery & Deep Dive
We start with a conversation to map out your business goals, target audience, and the exact technical scope of your project.
2 - Flexible Roadmap
We align on a clear project plan, milestones and a target launch date. Don't worry—if your project needs shift, we adapt together.
3 - Execution & Optimization
I take over the heavy lifting on your strategy plan, site build or migration with regular updates and ongoing evaluation.
Some of nicest compliments I’ve recieved.
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I completely trust you to make content decisions on the site.
— Head of marketing
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You have a wider perspective of the site than any single team. You see the whole picture and other teams don't have that view.
— Marketing operations director
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I loved watching how your mind works!
— Global segmenting manager, after I redesigned tagging to flow funnel and intent data to the rest of marketing operations.